For most entrepreneurs worldwide, selecting the right business to launch is not easy. Although there are many factors to take into account, the most important is finding a business that offers exceptional growth potential and a great likelihood of financial stability.

Dry cleaning is a business that offers a high-level of economic stability and is not greatly affected by fluctuations in the economy because customers will always have their quality garments cleaned professionally.

If yes, White Rose Dry Cleaners is looking for You! Discover the top reasons why you should explore the White Rose Dry Cleaners franchise opportunity.

Why would being a part of a our franchise be a smart decision? We have a some great reasons why;

Outside of the ability to follow our system and the advantage of supportive resources that we avail to all our franchisees, we have found the following qualifications helpful:

1. Keen Interest
To run any successful business, you have keep to abreast with all aspects of operations within your industry. 

2. Strong enthusiasm for figures
When you get a grip on how your accounting works, it becomes significantly easier to allocate resources only to the most rewarding store requirements and needs.

3.Affinity for  improved technology
Keeping at par with better technology is the best way to remain relevant and provide value over time. 

4. Financial Ability
Over and above having clear operating guidelines, you also need to have the ability to finance a franchise investment of approximately KES. 200,000–300,000

5. Ability to follow a proven marketing campaign
The biggest advantage of partnering with us is that we have had over 52 years of market research and proving what works. Your ability to identify with and follow such a campaign is crucial to your store’s success. 

6. Entrepreneurial spirit and passion
Owning any business requires one to be able to draw plans for its growth and take sensible risks for it to flourish. 

7. Mature, team-oriented personality
Your store’s success may wholly depend on good relations with your team. Having a great working relationship goes a long way to promote this. 

8. Strong leadership skills
As a leader, you will need to have a strong authoritative presence supplemented by great problem resolution skills. 

From initial training to ongoing support, as a White Rose franchisee, you will be in business for yourself, but not by yourself. We will help to get you going;

4-Week Training Program
White Rose will qualifying you to operate a prosperous modern dry cleaning business. Your team will be trained on the following;

I.   Techniques and processes in both laundry and dry cleaning
II.  Management, daily operations and back office systems
III. Customer Relations and Experience Management
IV. Specific store "start-up" assistance at each new location

Site Selection Guidelines
We shall provide advice in the selection of a strategic location of your White Rose franchise.

Marketing Support
We shall continually promote the White Rose brand identity, provide creative advertising materials, marketing and promotional guidelines and much more.

Ongoing Operational Support
At the end of training, we shall avail management assistance in overall launch plans, coordination and follow up on how the franchise is progressing

Dry Cleaning franchises flourish in densely populated areas. Currently, White Rose is looking to expand in all major Designated Market Areas across East Africa.

Target areas include: Ruaka, Ngumo (Kenyatta Market), Karen, Kitengela, Rongai, Ngong, Utawala, Mombasa (Nyali area), Kisumu, Nakuru, Eldoret, Kisii, Kitale and Nanyuki.

Below is the cost breakdown for investment and operating costs for a single-unit White Rose franchise;

• Minimum Working Capital - KES. 200,000

• Experience - Not mandatory. Furthermore, White Rose provides an option for existing Dry Cleaners wishing to operate with the White Rose brand name, under the Franchise Model.

• Franchise Fee - KES. 100,000

• Royalty - N/A

• Marketing - Benefit from our countrywide marketing

Interested in multi-unit investment levels? Call us on 0722 205 500

If you're interested in becoming a White Rose franchisee, please take a few moments to fill out our interest form below. We look forward to sharing more with you about this great opportunity!